Amazon, Google, and Other Technology Incumbents Are Capitalizing on the Potential of Artificial Intelligence in the Smart Home

A new report from Navigant Research provides an analysis of the role digital assistants play in the smart home and the applications that artificial intelligence (AI) enables.

AI is fundamentally changing the way consumers interact with their homes, offering enhanced solutions, including digital assistants, that help manage energy consumption, keep homes safer and more secure, and create more intuitive home automation. Myriad opportunities exist to automate tasks and create more personal experiences with technology, especially as adoption of the Internet of Things increases and customer expectations grow. Click to tweet: According to a new report from @NavigantRSRCH, many players recognize this potential, and large tech incumbents like Amazon, Google, Apple, Samsung, and Microsoft are quickly investing in AI and digital assistants for the home.

“Current AI technologies are being used to automate tasks, identify consumer trends, and power human-like digital assistants to make people’s lives more comfortable, convenient, and efficient,” says Paige Leuschner, research analyst with Navigant Research. “Consumer-ready AI technology isn’t about creating the human-like robots portrayed in popular media, it’s about making impactful and significant progress that delivers value to consumers.”

Indeed, despite promises of market disruption and estimates of aggressive growth, AI technology is still developing, and it remains to be seen how it will evolve in the smart home. According to the report, it is important for stakeholders involved in this space to move past the hype and continue to deliver significant, real-world value.

The report, Digital Assistants and AI in the Home, examines how machine learning, deep learning, and neural networks fall under the umbrella term of AI. The study provides an analysis of how digital assistants play a role in this technology ecosystem and the applications that AI is enabling in the smart home. It also examines the major market drivers and barriers and technology trends related to AI, as well as the key players and digital assistants. An Executive Summary of the report is available for free download on the Navigant Research website.

Contact: Lindsay Funicello-Paul


* The information contained in this press release concerning the report, Digital Assistants and AI in the Home, is a summary and reflects Navigant Research’s current expectations based on market data and trend analysis. Market predictions and expectations are inherently uncertain and actual results may differ materially from those contained in this press release or the report. Please refer to the full report for a complete understanding of the assumptions underlying the report’s conclusions and the methodologies used to create the report. Neither Navigant Research nor Navigant undertakes any obligation to update any of the information contained in this press release or the report.

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