National Non-Profit Organization

C-Level Strategic Consulting

THE CHALLENGE:

Navigant Research assessed current and future potential of a specific market in 5 countries along with barriers to trade with these countries for a national, non-profit association evaluating opportunities for their manufacturer members.

THE APPROACH:

  • Evaluated the current market size for each of 5 countries and developed a 10-year forecast for each country
  • Identified barriers to trade for each of the 5 countries evaluated
  • Provided recommendations for each country with specific action items identified to ease various trade issues
  • Presented findings to association members and trade representatives

THE RESULT: Navigant Research’s analysis prompted the client to simplify and refine their market messaging in advance of the software launch.