OLED Lighting for Residential and Commercial Buildings

Task Lighting, Decorative Fixtures, Accent Lighting, and General Space Lighting: Global Market Analysis and Forecasts

When organic LED (OLED) products first started to become commercially available in 2010, there were broad hopes across the industry that this technology might see significant growth rates. Though it was never expected to outpace LED technology in the near term, the incredibly rapid rise of LEDs fueled optimism that OLEDs could see a portion of that success. Instead, over the next 5 years, OLED prices remained prohibitively high while efficiency failed to keep up with the pace of LED technology. Many industry stakeholders lost their optimism that OLEDs could have much of a future.

Since mid-2015, however, OLED prices have been falling at a pace that is reminiscent of LED pricing trends. OLED products are not expected to rival LEDs in either price or efficiency, but their prices will come down to a low enough point that the benefits they offer in lighting quality and design aesthetic will make for a reasonable choice between the two. A number of OLED manufacturers, some large and some small, are beginning to see increasing sales. Significant niches for OLED luminaires will see growing sales in the years to come. According to Navigant Research, global unit shipments of OLED luminaires are expected to grow from an estimated 150,000 in 2016 to nearly 300,000 in 2025.

This Navigant Research report examines the global market for OLED lighting in residential and commercial buildings. The study provides an analysis of the market issues, technological developments, and regional trends, with a focus on task lighting, decorative fixtures, accent lighting, and general space lighting. Global market forecasts for unit shipments and revenue, segmented by vertical, product type, construction type, and region, extend through 2025. The report also examines the key technologies related to OLED lighting, as well as the competitive landscape.

Key Questions Addressed:
  • What are the key drivers encouraging the resurgence in organic LED (OLED) lighting?
  • What are the barriers hindering greater OLED adoption?
  • How are the various vendors positioning themselves for success in this changing market?
  • What is the outlook for OLED lighting in each global geographic region?
  • What technology trends may affect the future of OLEDs?
Who needs this report?
  • Lamp and luminaire vendors
  • Lighting industry associations
  • Commercial building owners and managers
  • Lighting and lighting controls vendors
  • Architecture and engineering firms
  • Energy service companies (ESCOs)
  • Standards development organizations
  • Investor community

Table of Contents

1. Executive Summary

1.1  Introduction

1.2  Key Market Drivers

1.3  Forecast Highlights

2. Market Issues

2.1  Market Overview

2.2  Market Drivers

2.2.1   Business Case for OLEDS

2.2.2   Flexibility of Material

2.2.3   Lighting Placement

2.2.4   Quality of Light

2.3  Considerations by Vertical

2.3.1   Residential

2.3.2   Commercial

2.4  Considerations by Product Type

2.4.1   Task Lighting

2.4.2   Decorative Fixtures

2.4.3   Accent Lighting

2.4.4   General Space Lighting

2.5  Trends by Geography

2.5.1   North America

2.5.2   Europe

2.5.3   Asia Pacific

2.5.4   Latin America

2.5.5   Middle East & Africa

2.6  Market Challenges

3. Technology Issues

3.1  Technical Definitions

3.1.1   Efficacy and Efficiency

3.1.2   Color Rendering Index

3.1.3   Correlated Color Temperature

3.1.4   Lighting Lifespan

3.2  OLED Components

3.2.1   Fabrication

3.2.2   Substrates

3.2.3   Anode

3.2.4   Organic Layers

3.2.5   Cathode

3.3  Relevant Lighting Standards

3.4  Technology Trends

3.4.1   Displays

3.4.2   Transparent Displays in Windows and Mirrors

3.4.3   Consumer-Focused OLED Lighting Products

4. Key Industry Players

4.1  Overview

4.1.1   Acuity

4.1.2   Alkilu

4.1.3   Ason

4.1.4   Blackbody

4.1.5   Konica Minolta

4.1.6   LG Chem

4.1.7   Lumiotec

4.1.8   MC Pioneer OLED Lighting (MPOL)

4.1.9   NeoView Kolon

4.1.10  OLEDWorks

4.1.11  OSRAM

4.1.12  OTI Lumionics

4.1.13  Pixelligent

4.1.14  Sumitomo

4.1.15  Tridonic

4.1.16  Visionox

4.1.17  WAC Lighting

4.2  Industry Association

5. Market Forecasts

5.1  Forecast Overview

5.2  Forecast Components

5.2.1   Building Floor Space

5.2.2   Product Type Mix

5.2.3   OLED Percentage

5.2.4   Unit Shipments

5.2.5   Average Selling Price

5.2.6   Revenue

5.3  Unit Shipments by Vertical

5.4  Unit Shipments by Product Type

5.5  Unit Shipments by Construction Type

5.6  Revenue Forecasts by Region

5.6.1   North America

5.6.2   Europe

5.6.3   Asia Pacific

5.6.4   Latin America

5.6.5   Middle East & Africa

5.7  Conclusions and Recommendations

6. Acronym and Abbreviation List
7. Table of Contents
8. Table of Charts and Figures
9. Scope of Study, Sources and Methodology, Notes

List of Charts and Figures

  • OLED Luminaire Unit Shipments by Vertical, World Markets: 2016-2025
  • OLED Luminaire Unit Shipments by Product Type, World Markets: 2016-2025
  • OLED Luminaire Unit Shipments by Construction Type, World Markets: 2016-2025
  • OLED Revenue by Product Type, North America: 2016-2025
  • OLED Revenue by Product Type, Europe: 2016-2025
  • OLED Revenue by Product Type, Asia Pacific: 2016-2025
  • OLED Revenue by Product Type, Latin America: 2016-2025
  • OLED Revenue by Product Type, Middle East & Africa: 2016-2025
  • Alkilu LeafLit Lamp
  • Decorative Line of Philips Lumiblades
  • Acuity Brands Decorative OLED Luminaires
  • WAC Lighting Vela OLED Chandelier
  • Blackbody Flying Ribbon Accent Light
  • OSRAM PirOLED and ORBEOS Products
  • Acuity AEDAN Pendant and Sconce Luminaires
  • OLED Price Forecast by Component
  • CCT Guide
  • Flexible Glass Substrate
  • OLED Luminance
  • OLED Efficiency, Thickness, and Weight
  • OLED TV
  • OLED Mobile Phone
  • Acuity Residential Lighting
  • Aerelight Task Lighting

List of Tables

  • Summary of Industry Associations
  • OLED Luminaire Unit Shipments by Vertical and Region, World Markets: 2016-2025
  • OLED Luminaire Unit Shipments by Vertical, World Markets: 2016-2025
  • OLED Luminaire Unit Shipments by Product Type and Region, World Markets: 2016-2025
  • OLED Luminaire Unit Shipments by Product Type, World Markets: 2016-2025
  • OLED Luminaire Unit Shipments by Construction Type and Region, World Markets: 2016-2025
  • OLED Luminaire Unit Shipments by Construction Type, World Markets: 2016-2025
  • OLED Luminaire Revenue by Vertical and Region, World Markets: 2016-2025
  • OLED Luminaire Revenue by Vertical, World Markets: 2016-2025
  • OLED Luminaire Revenue by Product Type and Region, World Markets: 2016-2025
  • OLED Luminaire Revenue by Product Type, World Markets: 2016-2025
  • OLED Luminaire Revenue by Construction Type and Region, World Markets: 2016-2025
  • OLED Luminaire Revenue by Construction Type, World Markets: 2016-2025

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